Unethical and unprofessional practices by resellers can cause all sorts of problems for the brand owners whose products they..
One criticism we at TrackStreet often hear about Amazon from manufacturers and brands is that the marketplace doesn’t always..
When it comes to drafting and enforcing a MAP policy, there are many misconceptions and a lot of just-plain-bad information..
When they set out to develop a MAP or other resale pricing policy, most manufacturers are thinking about what the policy will..
If you Google “MAP policy template” right now, you’ll find countless real-world minimum advertised price policies that..
So, you want to roll out a Minimum Advertised Price (MAP) program, but you have no idea where to start.
“How do we use our MAP policy to stop rogue 3rd party sellers from listing our stuff on Amazon?”
If you’ve ever heard a colleague refer to his company’s MRP, or describe his reseller policy as a UPP, or an RPM, or an..
The good news is that as a manufacturer or brand owner, your company is perfectly within your legal rights to establish..