So, you want to roll out a Minimum Advertised Price (MAP) program, but you have no idea where to start.
When a manufacturer drafts its MAP policy, one common fear is that the document will come across as too harsh, and that it..
We write often at the TrackStreet blog about how a well-drafted and effectively enforced Minimum Advertised Price (MAP) policy..
If you had to explain the differences between a resale pricing policy that a court would deem perfectly legal, versus one that..
Businesses often approach us here at TrackStreet because they want help rolling out a “MAP policy.” That’s the term they hear..
If one of your reputable resellers spots another retailer openly violating your pricing policy — whether your company has a ..
You’ve got a MAP violator. Someone on your team just caught a retailer advertising one of your products online at far below..
Establishing your Minimum Advertised Price (MAP) levels — the lowest prices you’re willing to let your resellers advertise..