That reseller pricing program you’ve drafted and are now trying to enforce? Or the one you’re planning to draft and roll out..
So, you want to roll out a Minimum Advertised Price (MAP) program, but you have no idea where to start.
The good news is that as a manufacturer or brand owner, your company is perfectly within your legal rights to establish..
Going after MAP policy violations is mission-critical to protecting your company’s brand value and bottom line. But dealing..
Effective MAP enforcement, assuming your company sells through retail partners and has a Minimum Advertised Price (MAP) policy..
If one of your reputable resellers spots another retailer openly violating your pricing policy — whether your company has a ..
You’ve got a MAP violator. Someone on your team just caught a retailer advertising one of your products online at far below..